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Here Are the Names and Faces of Australia and New Zealand’s Nudge Units

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“When we first established in the heart of the UK government, there were vociferous concerns around the potential for widespread mind control, manipulation and skulduggery. These concerns continued as we expanded our work overseas, and as other [Behavioural Insights] Units have been set up around the world.” – Dr. Rory Gallagher, Nudge Unit

The above quote is taken from an article written by Gallagher who is the Managing Director for the Behavioural Insights Team’s (“BIT’s”) Australian and Asia-Pacific (“APAC”) offices.  BIT is colloquially known as the Nudge Unit.


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When Gallagher moved in 2012 from the UK’s Nudge Unit to Australia to help the New South Wales (“NSW”) Government set up their own team he was met with scepticism by the press.

He claimed one article started with the opening line: “A REALLY bad idea is being imported to Australia.”  Gallagher bravely declared he “tried not to take this personally.”  But maybe he should have done as it seems whoever wrote that article was correct.

In April 2021, dozens of psychologists accused the UK government, acting on the advice of behavioural experts, of using “covert psychological strategies” to manipulate the public’s behaviour.

They were so concerned that the British public had been the subject of a mass experiment in the use of strategies that operate “below their level of awareness” that they made a formal complaint to their professional body to rule on whether government advisers had been guilty of a breach of ethics.

SAGE is the body that has been advising the UK government in their Covid response and one regular attendee said:

“The British people have been subjected to an unevaluated psychological experiment without being told that is what’s happening.

“All of this is about trying to steer behaviour in the direction an elite has decided, rather than deciding if it is the right thing or the ethical thing to do.”

(Read more: State of fear: how ministers ‘used covert tactics’ to keep scared public at home)

In January 2022, UK Members of Parliament launched an investigation after psychologists criticised the totalitarian tactics of ‘deploying fear, shame and scapegoating’ over the last two years.

A group of 40 psychologists had written to the UK Parliament’s Public Administration and Constitutional Affairs Committee, warning that civil servants and Government scientists used frightening imagery to change public behaviour during the pandemic, in a way they say was unaccountable and unethical.

The letter’s signatories blamed the involvement of the Nudge Unit for the tactics.

Additionally, the co-founder and leading figure within the Nudge Unit, Simon Ruda, has described the use of fear as ‘egregious’ and warned of long-term consequences. Deploying ‘nudge’ tactics during the pandemic may have amounted to ‘state sanctioned propaganda’, said Ruda.   Although he said that the propagation of fear had more to do with government communicators and the incentives of news broadcasters than with behavioural scientists themselves. 

(Read more: Government used ‘grossly unethical’ fear tactics ‘like China’ to scare public into following Covid rules, psychologists say and Will nudge theory survive the pandemic?)

Green technocrats have long relied on behavioural science to bypass democratic debate. The environment was the first area where behavioural interventions were designed and adopted in Britain. So, what’s next. Will we be ‘nudged’ into Net Zero?

A 2021 report by Counterpoint advises the EU how to sell the European Green Deal to the public. Acknowledging that ‘there is little public consensus on climate policy’, Counterpoint claims that the Covid pandemic has ‘revealed citizens readier than they once were for profound changes’, and that ‘attitudes are most easily “refashionable” in people whose attitudes and emotions are “up for grabs”’.

In the “pandemic,” the corporate media not only failed to ask critical questions but also amplified the fear messaging. The same is true with climate change: the media have adopted the government’s ‘Net Zero’ agenda as their own. Broadcaster Sky even commissioned a report from BIT on ‘nudging viewers to decarbonise their lifestyles’.

(Read more: Will we be ‘nudged’ into Net Zero?)

The Nudge Unit in Australia and New Zealand

Below are the BIT staff as extracted from their website.  Following the images is a little more detail about two: Rory Gallagher and Alex Gyani.

Dr. Rory Gallagher

Rory Gallagher is Managing Director of BIT’s work across Australia and APAC, and has been with BIT since its inception in 2010.  Prior to joining BIT, Gallagher worked in the UK Prime Minister’s Strategy Unit and the UK Department of Education.

Gallagher led the establishment of the NSW Department of Premier and Cabinet’s Behavioural Insights Unit, the first Australian agency dedicated to applying behavioural insights to public policy.

NSW also hosted the first Behavioural Exchange Conference in 2014. In a somewhat confusing opening speech the then NSW Treasurer, Andrew Constance, began with the statement that “the breadth of expertise and experience in this room and the ability to drive more innovative solutions for the way in which our community can respond, particularly to public policy, is incredible.” 

Considering it is a behavioural insights conference, this statement would imply he is referring to methods of psychologically manipulating the public to support or follow government’s decisions. 

Then Constance spends sometime explaining what is important to him: the individual.  The individual being at the heart of decision making, the individual being able to participate and contribute in the way that he/she wants.

However, he then returns to the idea of manipulating the public which to some extent negates our individual free choice:

“As a result of technology, we are increasingly seeing government by smart phone and smartphone applications. And therein lies the challenge ahead in terms of, again, how behavioural insights can be applied through the use of technology development to, again, engender the outcomes which we want to see from a public policy perspective.”

NSW Treasurer Andrew Constance, Behavioural Exchange 2014 (8 mins)

Dr. Alex Gyani

Alex Gyani joined BIT in 2012 as, according to a paper he co-authored in 2013, Policy Advisor at the Behavioural Insights Team in the UK Cabinet Office, London.  

He has been based in Sydney since 2014 and is now the Director of Research and Methodology for APAC at BIT. He oversees the team’s research and evaluation work across Singapore, Australia and New Zealand.

In 2018, he was named one of Apolitical’s 100 Future Government Leaders, “these young leaders are ones to watch, who will continue to transform governments far and wide for years to come.”

In 2021 Gyani gave a presentation to the Australian Health Promotion Association (“AHPA”).  The presentation, ‘Applying Behavioural Insights to Health Promotion’, was designed for policymakers, health, public health, research and advocacy professionals. 

AHPA: Alex Gyani upcoming event, Applying Behavioural Insights to Health Promotion, 4 November 2021

After the event AHPA tweeted: “Thanks @alexgyani for sharing many case studies of @B_I_Tweets work including communications to support the UK #COVID19 response.” 

AHPA’s twitter thread continued:

“A contemporary issue: #COVID19 vaccination.  See @AHPA_AU Mandatory COVID-19 Vaccination Position Statement:

[“AHPA encourages all people engaged in the practice, research and study of health promotion to be vaccinated against COVID-19,” AHPA, Covid-19 Vaccination: Position, 24 February 2022]

https://healthpromotion.org.au/news/advocacy/2333-covid-19-vaccination-position

“The ‘Tested by Thousands’ message to emphasize the rigorous development process tested strongly – @alexgyani @B_I_Tweets #AHPAEvent

“How can we use behavioural insights (BI) to improve public health policy?

@alexgyani @B_I_Tweets #AHPAEvent

“Big thanks @alexgyani for your excellent presentation and partnering with @AHPA_AU to support & develop the health promotion workforce in Australia. We look forward to collaborating with you again soon! #AHPAEvent”

Gyani responded:

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George
George
6 months ago

Tried to listen for three days but your audio does not download and just produces a red circle going round and round

Laptop
Laptop
Reply to  George
6 months ago

OH LOOK!
Hunter Biden getting ready for the beach with his kid

https://web.archive.org/web/20220320013206/http://82.221.129.208/1/.tm3.html

Just a normal photo right? So why is everyone censoring it?

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6 months ago

[…] March 22, 2022Here Are the Names and Faces of Australia and New Zealand’s Nudge Units […]

Tom
Tom
6 months ago

The response to covid by all of the Five Eyes governments is clearly a case of CRIMES AGAINST HUMANITY, MASS MURDER, and DEMOCIDE. Politicians and public health officers should be swinging from traffic lights world wide. NEVER TAKE THE INJECTION. It is State sponsored SUICIDE!

JBetruth
JBetruth
6 months ago

Right now it is a war between freemasonry/NWO people and non freemasons. The NWO is using freemasons to kill off all non freemasons. What they don’t know is that in the end all freemasons will suffer everything they have done to us, and worse. They will all lose all their money, power and die the worst deaths, by the worst poisons, the one that is invisible. The real war is between those who will use that invisible poison to kill everyone on earth, the ‘gentile’ freemasons are just being used. They will pay the price for the crimes against humanity. It is how they work, silent weapons for quite wars, they get 2 enemies to destroy each other for them, then they get what they want. They want what their father in Hell wants, the end of all God’s creation. There is only one enemy of all of us. Those who can’t be named.
It was all prophecised over 10 years ago.
http://www.jesusmariasite.org/anguera-prophecies-3rd-world-war-events-in-europe-usa-middle-east-russia-uprisings-bloodshed-schism-in-the-catholic-church-the-antichrist/
The bearded ones are the Chabad Lubavitch-terrorists
Those who run freemasonry at the top, will only use and then destroy, those below them. They will all destroy themselves as they destroy all of us. The real poison in the vaccines and soon in everything we breathe drink and eat or consume in nuclear waste, radiation. the ultimate poison that will end all life on earth. They will spray it as a poweder all over Europe, so nothing can ever grow again.
Their goal has always been in everything they do: to make Life itself, impossible.
They have used it to destroy this planet and the sun itself already.
Soon the sun will go crazy and start to do things never before seen, as it dies.
https://stateofthenation.co/?p=109874

shakespeare
shakespeare
6 months ago

The world is full of people who don’t think. Why has the gov allowed millions to be poisoned? Do you think it’s all a mistake? As such, what do you think is their goal? Why have they built huge new ‘prisons’? Why are they “updating the ‘law” to be “more in line with modern thinking”? Why is the prime scum saying people will need a ‘booster’ in august? Why are they doing ‘research’ in ‘bio labs’ all over the world? Why are all the soldiers being poisoned? Why are they collecting your dna? Why are they surrounded 24/7 by armed mercenaries? Now think what you do know. You know that the ‘vaccine’ is a poison designed to destroy the victim’s immune system. You know that the gov has been developing poisons to kill people with various dna traits. You know that there are a percentage of people who will never willingly take the poison. You know that the gov themselves aren’t poisoned. You know that the immigrants aren’t poisoned. You know that the gov want you dead. So? What would you do next in their place? They’ve already changed the law to allow them to lock you up in their new ‘prisons’ as a ‘public health risk’ if you’re not poisoned. No one will give you a single thought once you’re inside. All of these ‘prisons’ have built in incinerators. First, the internet will be whitelisted to ‘protect you from foreign attacks’ (so that no one knows what’s going on anywhere). Then they’ll start rounding up the unpoisoned and sending them to the ‘prisons’ to ‘protect everyone’ (where they’ll be killed). At the same time, they’ll release whatever ‘bio’ poison they’ve created to kill all the poisoned (who have no immune system left to protect them), and tell them that the unpoisoned have ‘developed’ some new greek letter that they must be ‘boosted against’ in order to survive. Those among the poisoned who won’t take a ‘booster’ will be sent to the ‘prisons’ as a ‘public health risk’. This will all happen before the coming winter, because all the ‘prisons’ (killing centres) are built, because all the soldiers (the only ones who would have fought back) are now poisoned, because all the mercenaries are now in place (to protect them), because your replacements (the immigrants) are now here, because the west is now bankrupt (and so cannot afford to pay you), because too many people are waking up to the truth (and such people will become ‘difficult’), and because it’s this year or never for those that will genocide you (and replace you with immigrant slaves). They’ve already murdered millions. They’ve already poisoned billions. Do you think they won’t kill you? Do you think you can stop them with words?

kiwi
kiwi
6 months ago

state sponsored propaganda, thats the least of it
how about state sponsored terrorism

dementia joe
dementia joe
6 months ago

WHY WOULD I DONATE ONE PENNT TO A NASTY SITE THAT CENSORS ME? YOU MUST BE STUPID.

trackback
6 months ago

[…] March 22, 2022Here Are the Names and Faces of Australia and New Zealand’s Nudge Units […]

Gary Moller
Gary Moller
6 months ago

Is it possible to list these people by countries: NZ and Au?

Thank you.

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6 months ago

[…] March 22, 2022Here Are the Names and Faces of Australia and New Zealand’s Nudge Units […]

Dawn Blackamore
Dawn Blackamore
6 months ago

Thankyou Rhoda and all at expose. By the way – I cancelled my direct debit on my credit card because I discovered by accident ( or by Holy Spirit’s leading ) that tokenisation had been added to my account. I don’t transact digitally – no online banking – so maybe others should check their credit card accounts. Am I being positioned for financial control? It’s no secret that’s the plan. Imminent?

trackback
6 months ago

[…] March 22, 2022Here Are the Names and Faces of Australia and New Zealand’s Nudge Units […]

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6 months ago

[…] March 22, 2022Here Are the Names and Faces of Australia and New Zealand’s Nudge Units […]

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6 months ago

[…] was ushered in as a global plandemic, psychological terrorists from the United Kingdom were quietly invading Australia and New Zealand and manipulating their respective governments into setting up “nudge teams” to influence public […]

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6 months ago

[…] was ushered in as a global plandemic, psychological terrorists from the United Kingdom were quietly invading Australia and New Zealand and manipulating their respective governments into setting up “nudge teams” to influence public […]

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6 months ago

[…] was ushered in as a global plandemic, psychological terrorists from the United Kingdom were quietly invading Australia and New Zealand and manipulating their respective governments into setting up “nudge teams” to influence public […]

trackback
6 months ago

[…] Here Are the Names and Faces of Australia and New Zealand’s Nudge Units  “When we first established in the heart of the UK government, there were vociferous concerns around the potential for widespread mind control, manipulation and skulduggery. These concerns continued as we expanded our work overseas, and as other [Behavioural Insights] Units have been set up around the world.” – Dr. Rory Gallagher, Nudge Unit […]

trackback
6 months ago

[…] ushered in as a global plandemic, psychological terrorists from the United Kingdom were quietly invading Australia and New Zealand and manipulating their respective governments into setting up “nudge teams” to influence […]

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6 months ago

[…] 22. Mars 2022 The Expose: Here Are the Names and Faces of Australia and New Zealand’s Nudge Units […]

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5 months ago

[…] Here Are the Names and Faces of Australia and New Zealand’s Nudge Units  “When we first established in the heart of the UK government, there were vociferous concerns around the potential for widespread mind control, manipulation and skulduggery. These concerns continued as we expanded our work overseas, and as other [Behavioural Insights] Units have been set up around the world.” – Dr. Rory Gallagher, Nudge Unit […]

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4 months ago

[…] Here Are the Names and Faces of Australia and New Zealand’s Nudge Units […]